The MENA insurance industry has traditionally been quite profitable although most insurers bemoaned price competition even during periods when the average combined ratio hovered between 90% to 95%. Such performance would have been considered spectacular in comparison to more developed markets. More recently, however, competition has encroached and changed these past trends and this has been a tipping point of sorts for the industry, says Badri Management Consultancy’s Mr Hatim Maskawala.
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